FreelanXMarketing & Communication job descriptions
Marketers bring the right people to your product and keep them. Give the channel, the budget, the target and the metric that counts.
Digital marketer
Campaigns across search, social and email.
- Plan and run campaigns across paid, owned and earned channels.
- Set up tracking and report on agreed metrics.
- Test messages, audiences and landing pages.
- Manage budgets and suppliers.
- JuniorWorks on well-defined tasks with regular review; learns the tools and the domain.
- MidOwns features or deliverables end to end; asks for help on complex trade-offs.
- SeniorLeads complex work, makes trade-offs, reviews others and mentors.
- LeadSets direction for a team or a domain, plans the work and grows people.
- PrincipalShapes practice across teams and long-term choices; trusted advisor to leadership.
- Technical SEO audit
- Paid search for a launch
- Social media calendar for a quarter
- Newsletter relaunch
- Fixed-price missionA defined deliverable, split into milestones; FreelanX holds the funds and releases each approved milestone.
- Day or hourly rateOngoing or uncertain scope, with a budget cap and regular milestones.
- Employee through FreelanX EORA long-term role abroad: FreelanX EOR is the legal employer, from $499 per employee per month.
- How would you allocate a first $10,000 budget for a new B2B product?
- Which metrics do you report weekly, and why?
- Tell me about a test that failed and what you learned.
Median day rate in USD of the profiles of this role on FreelanX, by seniority, computed in your browser from the directory.
[Company] · [Seniority] · [Location and time zone] · [Freelance mission / Employee through FreelanX EOR]
Campaigns across search, social and email. [Add the context: the product, the team and why the role matters now.]
- Plan and run campaigns across paid, owned and earned channels.
- Set up tracking and report on agreed metrics.
- Test messages, audiences and landing pages.
- Manage budgets and suppliers.
- Google Ads
- Meta Ads
- SEO
- Email marketing
- Google Analytics
- Content marketing
- HubSpot
- Campaigns
- LinkedIn Ads
- Google Ads Certification
- Google Analytics, HubSpot, Copywriting, Reporting, Content, Campaigns, Canva, Notion
- Start: [date]
- Duration: [length, or permanent]
- Location and time zone: [where]
- Languages: [languages]
- Budget or pay: [range]
Send a short note on a similar piece of work, with a link if you can share it, and your availability.
SEO specialist
Technical audits, content and rankings.
- Audit technical SEO: crawlability, indexation, speed, structured data.
- Research keywords and plan content by search intent.
- Optimise pages and internal linking.
- Report on rankings, traffic and conversions.
- JuniorWorks on well-defined tasks with regular review; learns the tools and the domain.
- MidOwns features or deliverables end to end; asks for help on complex trade-offs.
- SeniorLeads complex work, makes trade-offs, reviews others and mentors.
- LeadSets direction for a team or a domain, plans the work and grows people.
- PrincipalShapes practice across teams and long-term choices; trusted advisor to leadership.
- Technical SEO audit
- Paid search for a launch
- Social media calendar for a quarter
- Newsletter relaunch
- Fixed-price missionA defined deliverable, split into milestones; FreelanX holds the funds and releases each approved milestone.
- Day or hourly rateOngoing or uncertain scope, with a budget cap and regular milestones.
- Employee through FreelanX EORA long-term role abroad: FreelanX EOR is the legal employer, from $499 per employee per month.
- A site lost 30% of organic traffic after a migration: what do you check?
- How do you choose between two keywords with different volume and intent?
- Which structured data would you add to a template page?
Median day rate in USD of the profiles of this role on FreelanX, by seniority, computed in your browser from the directory.
[Company] · [Seniority] · [Location and time zone] · [Freelance mission / Employee through FreelanX EOR]
Technical audits, content and rankings. [Add the context: the product, the team and why the role matters now.]
- Audit technical SEO: crawlability, indexation, speed, structured data.
- Research keywords and plan content by search intent.
- Optimise pages and internal linking.
- Report on rankings, traffic and conversions.
- Technical SEO
- Semrush
- Ahrefs
- Keyword research
- Google Search Console
- Link building
- Content SEO
- Screaming Frog
- Local SEO
- Google Ads Certification
- Google Analytics, HubSpot, Copywriting, Reporting, Content, Campaigns, Canva, Notion
- Start: [date]
- Duration: [length, or permanent]
- Location and time zone: [where]
- Languages: [languages]
- Budget or pay: [range]
Send a short note on a similar piece of work, with a link if you can share it, and your availability.
SEA specialist
Paid search campaigns and budgets.
- Build and manage search and shopping campaigns.
- Set bidding strategies and budgets by goal.
- Write ads and test them.
- Track conversions accurately and report on return on ad spend.
- JuniorWorks on well-defined tasks with regular review; learns the tools and the domain.
- MidOwns features or deliverables end to end; asks for help on complex trade-offs.
- SeniorLeads complex work, makes trade-offs, reviews others and mentors.
- LeadSets direction for a team or a domain, plans the work and grows people.
- PrincipalShapes practice across teams and long-term choices; trusted advisor to leadership.
- Technical SEO audit
- Paid search for a launch
- Social media calendar for a quarter
- Newsletter relaunch
- Fixed-price missionA defined deliverable, split into milestones; FreelanX holds the funds and releases each approved milestone.
- Day or hourly rateOngoing or uncertain scope, with a budget cap and regular milestones.
- Employee through FreelanX EORA long-term role abroad: FreelanX EOR is the legal employer, from $499 per employee per month.
- How do you structure campaigns for a catalogue of 2,000 products?
- When would you use Performance Max and when not?
- How do you check that conversion tracking is right?
Median day rate in USD of the profiles of this role on FreelanX, by seniority, computed in your browser from the directory.
[Company] · [Seniority] · [Location and time zone] · [Freelance mission / Employee through FreelanX EOR]
Paid search campaigns and budgets. [Add the context: the product, the team and why the role matters now.]
- Build and manage search and shopping campaigns.
- Set bidding strategies and budgets by goal.
- Write ads and test them.
- Track conversions accurately and report on return on ad spend.
- Google Ads
- Microsoft Ads
- Bid strategy
- Shopping campaigns
- Conversion tracking
- Google Tag Manager
- Performance Max
- Budgets
- Google Ads Certification
- Google Analytics, HubSpot, Copywriting, Reporting, Content, Campaigns, Canva, Notion
- Start: [date]
- Duration: [length, or permanent]
- Location and time zone: [where]
- Languages: [languages]
- Budget or pay: [range]
Send a short note on a similar piece of work, with a link if you can share it, and your availability.
7 more Marketing & Communication roles
Each card copies a job description with the role summary, the skills and the practical details; write the outcomes in the bracket.
Content calendars and community on social networks.
Customise it in the generator[Company] · [Seniority] · [Location and time zone] · [Freelance mission / Employee through FreelanX EOR]
Content calendars and community on social networks. [Add the context: the product, the team and why the role matters now.]
- [Add the 3 to 5 outcomes that matter most: what will be different after the mission or the first six months.]
- TikTok
- Community management
- Content calendar
- Meta Business Suite
- Influencer marketing
- Canva
- Hootsuite
- Google Ads Certification
- Google Analytics, HubSpot, Copywriting, Reporting, Content, Campaigns, Canva, Notion
- Start: [date]
- Duration: [length, or permanent]
- Location and time zone: [where]
- Languages: [languages]
- Budget or pay: [range]
Send a short note on a similar piece of work, with a link if you can share it, and your availability.
Editorial plans and content that serves a goal.
Customise it in the generator[Company] · [Seniority] · [Location and time zone] · [Freelance mission / Employee through FreelanX EOR]
Editorial plans and content that serves a goal. [Add the context: the product, the team and why the role matters now.]
- [Add the 3 to 5 outcomes that matter most: what will be different after the mission or the first six months.]
- Content strategy
- Editorial calendar
- SEO writing
- Brand voice
- Content audits
- Storytelling
- Notion
- Analytics
- Google Ads Certification
- Google Analytics, HubSpot, Copywriting, Reporting, Content, Campaigns, Canva, Notion
- Start: [date]
- Duration: [length, or permanent]
- Location and time zone: [where]
- Languages: [languages]
- Budget or pay: [range]
Send a short note on a similar piece of work, with a link if you can share it, and your availability.
Acquisition tests and conversion improvements.
Customise it in the generator[Company] · [Seniority] · [Location and time zone] · [Freelance mission / Employee through FreelanX EOR]
Acquisition tests and conversion improvements. [Add the context: the product, the team and why the role matters now.]
- [Add the 3 to 5 outcomes that matter most: what will be different after the mission or the first six months.]
- Growth experiments
- A/B testing
- Funnel analysis
- Amplitude
- Mixpanel
- Onboarding
- Referral programmes
- SQL
- Paid acquisition
- Google Ads Certification
- Google Analytics, HubSpot, Copywriting, Reporting, Content, Campaigns, Canva, Notion
- Start: [date]
- Duration: [length, or permanent]
- Location and time zone: [where]
- Languages: [languages]
- Budget or pay: [range]
Send a short note on a similar piece of work, with a link if you can share it, and your availability.
Customer data, segments and lifecycle emails.
Customise it in the generator[Company] · [Seniority] · [Location and time zone] · [Freelance mission / Employee through FreelanX EOR]
Customer data, segments and lifecycle emails. [Add the context: the product, the team and why the role matters now.]
- [Add the 3 to 5 outcomes that matter most: what will be different after the mission or the first six months.]
- Salesforce
- HubSpot
- Braze
- Segmentation
- Lifecycle marketing
- Email marketing
- Klaviyo
- Customer.io
- Data hygiene
- Google Ads Certification
- Google Analytics, HubSpot, Copywriting, Reporting, Content, Campaigns, Canva, Notion
- Start: [date]
- Duration: [length, or permanent]
- Location and time zone: [where]
- Languages: [languages]
- Budget or pay: [range]
Send a short note on a similar piece of work, with a link if you can share it, and your availability.
Automated journeys, scoring and workflows.
Customise it in the generator[Company] · [Seniority] · [Location and time zone] · [Freelance mission / Employee through FreelanX EOR]
Automated journeys, scoring and workflows. [Add the context: the product, the team and why the role matters now.]
- [Add the 3 to 5 outcomes that matter most: what will be different after the mission or the first six months.]
- Marketo
- HubSpot
- Pardot
- Lead scoring
- Workflows
- Email marketing
- Zapier
- Salesforce
- Nurturing
- Google Ads Certification
- Google Analytics, HubSpot, Copywriting, Reporting, Content, Campaigns, Canva, Notion
- Start: [date]
- Duration: [length, or permanent]
- Location and time zone: [where]
- Languages: [languages]
- Budget or pay: [range]
Send a short note on a similar piece of work, with a link if you can share it, and your availability.
Press relations, announcements and media lists.
Customise it in the generator[Company] · [Seniority] · [Location and time zone] · [Freelance mission / Employee through FreelanX EOR]
Press relations, announcements and media lists. [Add the context: the product, the team and why the role matters now.]
- [Add the 3 to 5 outcomes that matter most: what will be different after the mission or the first six months.]
- Media relations
- Press releases
- Crisis communication
- Media lists
- Thought leadership
- Events
- Interviews
- Messaging
- Google Ads Certification
- Google Analytics, HubSpot, Copywriting, Reporting, Content, Campaigns, Canva, Notion
- Start: [date]
- Duration: [length, or permanent]
- Location and time zone: [where]
- Languages: [languages]
- Budget or pay: [range]
Send a short note on a similar piece of work, with a link if you can share it, and your availability.
Positioning, messaging and brand platform.
Customise it in the generator[Company] · [Seniority] · [Location and time zone] · [Freelance mission / Employee through FreelanX EOR]
Positioning, messaging and brand platform. [Add the context: the product, the team and why the role matters now.]
- [Add the 3 to 5 outcomes that matter most: what will be different after the mission or the first six months.]
- Brand positioning
- Messaging
- Brand platform
- Workshops
- Market research
- Naming
- Storytelling
- Competitive analysis
- Google Ads Certification
- Google Analytics, HubSpot, Copywriting, Reporting, Content, Campaigns, Canva, Notion
- Start: [date]
- Duration: [length, or permanent]
- Location and time zone: [where]
- Languages: [languages]
- Budget or pay: [range]
Send a short note on a similar piece of work, with a link if you can share it, and your availability.
Questions about these roles
What does a digital marketer do?
Campaigns across search, social and email. Plan and run campaigns across paid, owned and earned channels. Set up tracking and report on agreed metrics.
What does an SEO specialist do?
Technical audits, content and rankings. Audit technical SEO: crawlability, indexation, speed, structured data. Research keywords and plan content by search intent.
What does an SEA specialist do?
Paid search campaigns and budgets. Build and manage search and shopping campaigns. Set bidding strategies and budgets by goal.
Which other Marketing & Communication roles can I hire on FreelanX?
Social media manager, Content strategist, Growth marketer, CRM specialist, Marketing automation, PR consultant, Brand strategist. Browse the profiles on the Marketing & Communication category page.
Where do the day rates come from?
From the profiles of each role on FreelanX: the page computes the median day rate by seniority in your browser. Rates depend on country, experience and the mission; they are a starting point for your budget, not a quote.
Is it free?
Yes. Every template is free to read and copy: no sign-up, no email, no download.